First off, I loved the 1988 movie “Beetlejuice” starring Michael Keaton. Although dealing with a very dark subject (death) it was actually quite delightful to watch due mainly to the over-the-top performance by Keaton. It also carried a PG rating.
Then you have the touring Broadway musical production that in so many words is a bit too much. This is definitely not the show to take your children to. If I were to grade it as they do the movies I would give it an R rating for language, sexual content, over use of strobe lights and an overly loud sound system. In so many words it is an evening of sensory overload. You are reminded a number of times that the show is about death (it is sung over and over). The overall lighting and macabre set and costumes further add to the creepiness factor.